Lisa Parmley's Inline SEO System teaching program claims to teach you how to achieve high rankings in the search engines to create a steady and growing stream of visitors to your website with increased profits and sales.
Lisa Parmley, a former research scientist, has been engaging in search engine optimization since 2001.
Parmley claims that her seo system is tested and proven to stand the tests thrown by Google at many other websites with such damaging consequences. Lisa Parmley also claims to have helped a wide range of people and businesses ranging from work at home moms to seven figure a year corporations.
Lisa Parmley says that the seo training she provides is not theory or speculation or conjecture. No, she claims it is tried and tested based on the experience of doing and running her own extensive range of online businesses for over eleven years.
How credible are Parmley's claims?
Does the Inline SEO system work?
Should you buy the Inline Seo System?
These questions will be answered in what you read below together with a closer look at exactly what Parmley's course entails.
What is the Inline Seo System?
The latest version of the Inline Seo System is version 2.0, released late in 2012. The original version was released in 2009 and has seen purchasers from many countries around the world.
The version 2.0 comprises 3 main modules which are further broken down into more specific topics within that particular module.
Once you log into the member area you will be first greeted with an Introduction comprising an overview of the Inline Seo system, the theory and methodology behind it, and a good synopsis of recent algorithm changes.
In summary, there are 49 training videos as well as PDF documents with transcripts of the video content together with action plans and check lists.
Kindly note that I do not recommend any other products on this site apart from Lisa Parmley's two products, Inline Seo System and the Authority Site Model. And I only recommend them because I purchased both and believe in them.
Here is a brief look at the inside of the Inline Seo System so that you can see the extent of the material covered:
Keyword Mapping and Site Preparation- Module 1 of Inline Seo System
Parmley is a Masters Degree holder and scientist. This training is apparent in the amount of imporatnce she places on pre planning and research before doing anything else with your website.
So Module 1 deals with keyword research and doing the necessary ground work by building a keyword map to create a powerful, authority type site that has seen Parmley flourish online since 2001 despite the various Google changes to it's algorithm (in fact, Inline SEO version 2.0 addresses specifically the necessary changes and strategy you need to employ in the light of the Panda, Penguin, and other updates in 2012.)
Module 1 is broken down into keyword research and how to map out various types of websites before you get started at all. It takes a look at what Parmley calls a category site, a featured site, a product site, and some other blueprints for different types of sites such as an ecommerce site.
She provides detailed videos, action plans, checklists, worksheets, and transcripts of each video which you can download.
Parmley, as you might expect from someone who is a research scientist and holder of a Masters Degree (in Science I think), goes into incredible detail with each module and each section of each module.
She is an incredibly good teacher as you might expect and her delivery, diction, and presentation in her videos is top notch.
And unlike many such products which you may have come across on the internet and places like the Warrior Forum, you will not find misspellings or typographical errors in any of her PDFs or transcripts.
The keyword research module is explained very well with four videos detailing
1. Keyword mapping
2. What Parmley calls the "nested concept"
3. The "related keywords" concept and
4. How to build a big keyword list with the free Google keyword tool. (She also provides other resources to carry out professional keyword research)
For each of the different types of website Parmley also goes into incredible detail and the category site blueprint section includes an additional 4 videos, the featured site blueprint comprises 3 videos, the product site blueprint has 3 videos, and the ecommerce site section has a video specifically geared to building an ecommerce site.
Module 1 also contains a question and answers video and an action plan video as well as worksheets which you can download and fill out to chart your progress.
I was the very satisfied owner of Inline SEO, the original 2009 version, prior to release of version 2.0 and am amazed at the level of detail and attention to detail that Parmley provides in her teaching. Once version 2.0 was released I was given free access to it which was a very pleasant and unexpected surprise.
On Site Search Engine Optimization-Module 2
Module 2 deals with putting into action all of the necessary and important research you will have done in module 1 so it focuses on on page search engine optimization.
What you do on each page of your site is critical to great seo.
As for module 1 there is a introductory action plan video and worksheet and a questions and answers section together with downloadable worksheets and checklists.
The module then goes on to look in greater detail at site structure, examples of the type of sites which will rank well in the search engines, and the type of content you need to produce.
The structure section of module 2 deals with
1. Domain name tips
2. url structure
3. internal linking
4. title element and meta tags
5. headline and h1 tags
6. 404 not found pages and finally
7. Rss feeds.
Each of these elements has it's own video (7 videos) and transcript so that you can follow the material easily regardless of whether you prefer video or written content to learn with. Parmley also provides a tour of a sample site (1 video) and 4 videos covering the content creation aspect of building a website that you can be proud of and which Google will love.
The 4 videos include related keyphrases, what Google sees, non text content and the 2 main criteria you need to use when creating content for your site.
Off-site search engine optimization-Module 3
Module 3 covers, in typical Parmley detail, off site search engine optimization with further sections dealing with:
1. Link basics including 2 videos looking at the various types of link building that you can engage in and various types of link categories;
2. Real links comprising 5 videos including how to obtain real links to your site and the role that social media should play in your link building;
3. Unseen links: Parmley provides 8 videos dealing with unseen links, web 2.0 links, social bookmarking, and more;
4. Forced links which covers article marketing, press releases, web directories and includes 4 videos.
This module, like the others, also has separate videos providing an introduction to the off site optimization section and a questions and answers video with worksheets and checklists.
Inline Seo System Support
Parmley provides comprehensive support with real employees (Melody is the head of her customer support operation) operating a real help desk providing a 24 hour turnaround on support tickets submitted.
It is reassuring to know that when you have a problem it will be addressed professionally and promptly. My experience with Inline Seo so far is that this has been the case and I have no complaints in this department.
Inline Seo System Free Video Training
Lisa Parmley offers one hours free training outlining how the Inline Seo system works. Simply go to the link here or the one below this lens and sign up for your free, no obligation training to assess if this system is right for you.
There is no obligation and the sixty minutes of free video gives you a great insight into how to actually construct a website which will achieve top seo rankings.
When I purchased the original version of the Inline Seo System and I must admit that I got it pretty cheap. I can't remember how much but I remember reading from Lisa Parmley that she was going to put the price up significantly.
I didn't believe her entirely and thought it was a marketing ploy.
However it wasn't. She did actually put up the price to the real value of something like $197 so I was very, very lucky to get in at the low price.
Right now I have noticed that she is offering a significant discount ($100) on this price.
For this reason, and because she actually does what she says, this might not last too long so if you are interested don't make the mistake of thinking that when she threatens to raise the price again that it is a marketing ploy.
Gain Instant Access to Over 60 Minutes of Free Underground SEO Training Revealing the Complete InlineSEO System
The Inline SEO System Is Not a Get Rich Quick System
I've described as best I can what is involved in the "Inline SEO system".
It is as well to know what it isn't as well, just in case you have any misunderstandings.
Firstly, it is not a get rich quick type of scheme or system that you might have come across on the internet in places like the Warrior Forum. You WILL need to work to build a proper website and online business..and work hard.
If you are not prepared to do this then you would be wasting your time getting Parmley's training.
However if you are prepared to really work to build your business then you will feel right at home with Parmley's training because she gives you all the information and all the tools you need to succeed online.
Her approach, as you might expect from a former research scientist, is very detailed and derives from her own experiences with her own sites. And she leaves no stone unturned.
What Parmley teaches is the type of information that you will need to ensure that your website or blog is not wiped out in the search engines with a new Google algorithm update or change. Parmley has sites that she has built since 2001 which still attract very significant amounts of organic traffic from the search engines.
Local Business Service Provision
You might also have the idea to provide online marketing services to local business owners in your area or even further afield. To do this successfully and ethically you will need to know how to build a good website for your new client and to rank it well in the search engines for the best keywords or phrases for your local business client.
You will be able to do this easily and quickly once you understand the key concepts that Parmley teaches.
And once you do this for one local business client you will be able to do it for many, many such clients.
But before you can provide real value to bricks and mortar businesses in your area you will need to acquire the basic skills that Parmley teaches. And this is why the relatively small investment in her training can almost guarantee you a tenfold return on your investment.
And this is a benefit that can last for the rest of your business career...regardless of whether you are running your own websites or providing services to others.
Please accept Parmley’s free video training which will give you a great idea of what is involved and whether it is for you or not: click here.
How to Do Seo for Your Website
"How to do seo for my website" is the common but essential question that the Inline Seo Version 2.0 course addresses.
It explains clearly and in plain English the concepts of seo, search eninge optimization, and delves into the two components of seo-on page search engne optimization and off page/site seo.
Inline SeoV2.0 reflects the current best practice to reflect the changes brought about by recent algorithm changes rolled out by Google-updates like Panda and Penguin.
Lisa Parmley goes on to explain the shift in importance in on page seo now in the light of these changes. Up to now many webmasters and site owners were led to believe that both on page and off page seo were equally important.
Parmley thinks that this is no longer the case and my own experience in the last fifteen to eighteen months leads me to agree with her that on page seo is now much more important.
And more importantly getting your on page seo right is a safer strategy as well as you are less likely to run into problems with penalties inflicted on your site for obtaining links from disapproved sources.
Lisa Parmley Seo-Advanced Seo?
Is Lisa Parmley seo advanced seo?
Will I understand what Parmley teaches?
Is seo not too complex and requiring lots of investment of time and money?
These are some of the common questions that many people have asked about Lisa Parmley's seo course.
However you need have no fear in relation to these questions because Parmley is a natural teacher. Even though she holds a Master's Degree and is a former research scientist she does a very good job of explaining search engine optimization in an easy to understand way.
She recognizes that many people are slightly intimidated by the many unfounded fears and silly theories surrounding seo for your website.
Parmley does a great job of breaking seo down into it's basic components and bases all of her training on the guidelines of Google's Webmaster blog and web spam team's recommendations.
So you are always confident that you are doing the "right thing" according to Google and this gives great comfort as new algorithm updates are rolled out.
The training materials she provides include videos, PDFs, and check lists so no matter whether you are a visual learner or prefer to download text documents you should have no difficulty picking up the effective and sound seo principles she teaches.
Inline Seo V2.0 is a comprehensive course though, don't get me wrong. It is not the type of course you can fly through at one sitting.
You will have to put some time aside to watch all of the videos, take it step by step, and most importantly, do the exercises and complete the checklists that she provides.
But the small investment of time and money to fully engage with this course will really stand to you in ensuring that your website is very well treated by Google, Bing, and the other search engines.
Lisa Parmley's Training Course on Seo-My View
Unlike much of what passes for "teaching" online, Parmley's course is different.
What I like:
- The money back guarantee
- The fact that what she teaches actually works (I bought the original Inline Seo System course some time ago and have never regretted my purchase; in fact the skills I acquired as a result of this course have helped me enormously to create a number of businesses online)
- Parmley's attention to detail and her teaching style which is clear and professional
- The 12 months that you are allowed to download all of the materials including videos, pdfs, worksheets, and checklists
- Parmley's commitment to creating websites that the search engines will love, without being naïve about it
What I don't like:
The introduction music to the videos gets annoying after a while. (However I soon overlooked this when I sold my first site to an offline client for $750 having followed the Inline Seo training and obtaining top ranking for a small, local business owner)
What Others Have to Say about the Inline Seo Course
"Lisa, I have been involved in Internet Marketing since 1997 and over that period I have purchased a large number of products and I would have to say yours is one of the best I've ever seen.
Most people that put out a product know what they are doing and how they do it, but they can't teach. They have no idea of how to put something in order so it becomes a step by step plan.
Your course is not just about put up a website, your course is about how to build a business on the Internet. I do a lot of offline consulting and some SEO work for small businesses. You showed me some things that I can do that will even help those clients in the search engines. All I can say is great stuff."
"You provided a complete step-by-step system (even I could follow) and gave me the mindset, philosophy, and reasons behind the actions you take in the course.
This course just clicks with me. I can finally build an asset on the web, something I'm proud of.
I'm used to getting around 1,400 - 3,000 visitors per month to my site. But, after watching you easily pull down 30,000 to 44,000 visitors a month Lisa, I just had to find out what you were doing.
Well, I've watched the videos twice and let me just say ... I'm an idiot. I've been making SEO way too complicated. I'll be throwing my flawed little marketing plan in the garbage tonight and following the InlineSEO system to the letter from now on. Frankly, almost anyone could use these techniques to grab top rankings in the SERPs very quickly (although I hope I'm the only one :)
Truly excellent work ... "
Outsourcing Your Seo
Outsourcing your seo requirements seems like a good idea. It can be fast, quick, and easily obtained on the Warrior Forum and other internet marketing forums from providers from less developed economies in the world.
Consequently it is fair to fall into the trap of thinking that these services are good value. While some of these providers may provide a good service, the danger is always that one or two unscrupulous seo providers can do immeasurable damage to your website and wipe out a lot of hard work and effort.
For this reason you give yourself a huge advantage by learning seo-ethical, white hat seo-that allows you to apply best practices to all of your websites. And which also gives you the peace of mind of not worrying about getting back links from bad neighbourhoods and damaging your site.
Let’s face it: if these seo providers were really effective you would have to wonder why they are not using their skills and talents to rank their own websites very, very well rather than selling cheap seo and back link packages on the Warrior Forum or on Fivver.com.